BUSINESS MAGAZINE: SEX

	Download original version (size: 1.1 MB; duration: 00:30) Download English version (size: 1.1 MB; duration: 00:29)
Released:	April 2008
Advertiser:	LEADERS
Brand name:	BUSINESS MAGAZINE
Agency:	FISCHER AMERICA COMUNICACAO TOTAL
Country:	Brazil
Category:	Publications & media

Credits:

Advertising Agency: FISCHER AMERICA COMUNICACAO TOTAL, BRAZIL
Executive Creative Director: Flávio Casarotti/ Pedro Cappeletti
Creative Director: Flávio Casarotti/ Pedro Cappeletti
Scriptwriter: Pedro Guerra/ Ricardo Big Passos
Agency Producer: Rachel Folino/ Fernanda Sousa
Account Supervisor: Paula Borges
Advertiser's Supervisor: Eduardo Guterman


Script in English
MVO: One, two, three, four, five, six? Seven, eight, nine, ten? Twenty, thirty, forty, fifty, sixty, seventy? 100!

FVO: 8.2

ANN: Numbers never lie. Leaders, business and economy for leaders.


Script in Orginal Language
MVO1: Um, dois, tres, quatro, cinco, seis, sete, oito, nove, dez, vinte, trinta, quarenta, cinquenta, sessenta, setenta, oitenta, noventa, cem! Cem

FVO: Oito...ponto dois.

ANN: Os numeros nunca mentem. Leaders. Negocios e economia para lideres.


Brief Explanation
The institutional campaign was made to make the Leaders newspaper more accessible to the young reader/public.