CAR INSURANCE: DEATH

	Download original version (size: 1.2 MB; duration: 00:30)
Released:	April 2008
Advertiser:	SULAMÉRICA SEGUROS
Brand name:	CAR INSURANCE
Agency:	MPM Propaganda
Country:	Brazil
Category:	Banking

Credits:

Advertising Agency: MPM PROPAGANDA, BRAZIL
Executive Creative Director: Aaron Sutton
Creative Director: Aaron Sutton/ Jorge Iervolino
Scriptwriter: José Arnaldo Suaid/ Guilherme Somensato
Agency Producer: Osvaldo Zanetti/ Rita Teófilo
Account Supervisor: Regina Nogueira


Script in English
MVO: Hang on... I just passed that street ...Darling, look, I think… I think we’re lost…

FVO: Don’t worry honey... look, I’ll ask that man there…

MVO: What man?

FVO: That tall one... all dressed in black...with the hood...ummm...and a scythe in his hand ...

ANN: You never know what might happen when you’re lost. This is why SulAmérica Auto Insurance offers GPS with an exclusive discount.

Script in Orginal Language
MVO: Peraí...Eu acabai de passar nessa rua...Meu bem, olha, a gente...a gente se perdeu, tá...

FVO: Calma amor...olha ali ó, deixa que eu pergunto para aquele homem...

MVO: Que homem?

FVO: Aquele alto...todo de preto...com capuz...eeee uma foice na mão..

ANN: Você nunca sabe o que pode encontrar quando está perdido. É por isso que o Seguro Auto SulAmérica tem GPS com desconto exclusivo. Peça uma cotação para o seu corretor de seguros.

Brief Explanation
A driver turns to his wife saying they are lost. She suggests asking directions from someone nearby on the street. Her husband, curious, asks her who she is talking about and she answers calmly: 'That man in the hooded cloak with a scythe.'