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CHEVROLET AVEO U-VA: DOUBLE CHIN
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Original version
| Download original version (size: 1.1 MB; duration: 01:11) | |
| Released: | December 2007 |
| Advertiser: | GENERAL MOTORS  |
| Brand name: | CHEVROLET AVEO U-VA |
| Agency: | McCANN ERICKSON INDIA |
| Country: | INDIA |
| Category: |
Cars & automotive services
|
| Tags: |
Mumbai
|
Credits:
Advertising Agency: McCANN ERICKSON INDIA, INDIA, Mumbai
Executive Creative Director: Prasoon Joshi
Creative Director: Puneet Kapoor
Scriptwriter: Prasoon Joshi, Puneet Kapoor, Aman Mannan
Script in English
MVO1: Dad?
MVO2: Hmm, I’m driving...tell me...what?
MVO1: Dad...the flesh below your chin moves a lot.
MVO2: What nonsense?
MVO1: Yeah...it dangles.
MVO1: Flesh...on your chin...
MVO2: Ok...just shut up.
MVO1: Papa...you don’t have a neck.
MVO2: Ok...enough...stop irritating...what am I a pig?
MVO1: Papa...how do you reverse the car?
MVO2: What is your problem...?
MVO1: See from your neck onwards
MVO2: Don’t come along with me...stop asking questions...
MVO1: Papa...
MVO2: Just stay away...
MVO1: Papa...there is so much gap between your teeth.
MVO2: Sonny, just keep quiet. You are going to get a thrashing from me. I’m driving now, I’ll stop the car and then I’ll beat you.
MVO1: Papa...there are three holes in your nostrils...
MVO2: You...wait...I’m...stopping the car...
MVO1: Papa...
SFX: Brakes slamming
ANN: Need more space?
Chevrolet U-va. Really spacious.
Script in Orginal Language
MVO1: Papa...
MVO2: Hmm...Ghaadi chala raha hoon...hmm...bolo bolo...jaldi bolo
MVO1: Papa...apkey chin ke neeche ka maas hilta dulta hai papa...
MVO2: Kya bakwaas kar rahey ho?
MVO1: Hmmm...
MVO2: Shut up...
MVO1: Dag magata hai papa...
MVO2: Maas?
MVO1: Maas papa...
MVO2: Teekh hai chup raho...
MVO1: Papa...aap ki toh gardan hi nahin hai...papa...aap...
MVO2: Acha tu...ghurna bandh kar...soovar hoon kya mein? Gardan nahin hai?
MVO1: Papa...aap gaadi back kaisey kartey ho papa...
MVO2: Teri...kal se tu mere saath nahin aayega...ajeeb sawaal poonchta hai...
MVO1: Papa...
MVO2: Door chal hut idhar se...
MVO1: Papa...aapki toh daanton mein gap hi bahut hai...
MVO2: Chintu abchup raho pitne wala hoon mein ghaadi chala raho hoon ronkey maaronga mein ronkey
MVO1: Aapki daant mein teen chedh hai papa...
MVO2: Chintu...ghaadi ronkta hoon...
MVO1: Papa...
SFX: Brakes slamming
ANN: Need more space? Chevrolet U-va. Really spacious.
Brief Explanation
A typical urban Indian family, which on an average has 4-6 members, owns a single car for the entire family and these hatchbacks invariably are quite small and can barely fit four people. Chevrolet’s Aveo U-Va launched in the B segment of Indian auto industry offers abundant space inside the car. The objective was to communicate the space that this car has to offer to those who travel in a group as opposed to the small cars which have co-passengers sitting very closely to the driver.