CHICKEN SALSA BURGER: LANGUAGE COURSE

	Download original version (size: 297.6 KB; duration: 00:19)
Released:	March 2008
Advertiser:	McDonald's
Brand name:	CHICKEN SALSA BURGER
Agency:	DDB OSLO
Country:	Norway
Category:	Fast food outlets & restaurants

Credits:

Advertising Agency: DDB OSLO, NORWAY
Executive Creative Director: Magdalena Kamøy
Scriptwriter: Magdalena Kamøy/ Kenneth Lamond Johansen
Account Supervisor: Kristian Bye/ Isabel Davis Brodtkorb
Advertiser's Supervisor: Per Christian Huse/ Cathrine Moksnes
Director: Jon Iver Helgaker/ Jonas Torgersen


Script in English
ANN: If you spend 20 Kroner on a language course, you’ll get this:
MVO: I knows. You knowsen. Yes, you have knowsen.

ANN: If you spend 20 Kroner at McDonald’s, you’ll get this:
FVO: Our spicy chickenburger with hot salsa, crunchy nachos and sourcream.

ANN: SuperDeal for just 20 Kroner at McDonald’s.

Script in Orginal Language
ANN: Bruker du 20 kroner på språkkurs, får du dette:
MVO: I knows. You knowsen. Yes, you have knowsen.

ANN: Bruker du 20 kroner på McDonald’s derimot, får du dette:
FVO: En spicy kyllingburger med frekk salsa, crunchy nachochips og rømmedressing.

ANN: Super Deal på McDonald’s fra 20 kroner.

Brief Explanation
The main purpose of this promotion campaign is to show how little you get for 20 Kroner other places than McDonald's. It's especially relevant in Norway where you can hardly get anything for that amount of money.