CNN TV CHANNEL: YOGA

	Download original version (size: 1.4 MB; duration: 01:00)
Released:	February 2008
Advertiser:	DSTV
Brand name:	CNN TV CHANNEL
Agency:	Ogilvy South Africa
Country:	South Africa
Category:	Publications & media
Tags:	Johannesburg

Credits:

Advertising Agency: OGILVY SOUTH AFRICA, SOUTH AFRICA, Johannesburg
Executive Creative Director: GERRY HUMAN
Creative Director: JONATHAN BEGGS
Scriptwriter: Robyn Bergmann/David Krueger
Agency Producer: Sally Walland
Account Supervisor: CAROLYN ANDREW
Advertiser's Supervisor: LEFEEDI MAJA
Sound Engineer: Lorens Persson


Script in English
MVO: Okay everyone. We’re going to listen to this CD of soothing jungle sounds now, getting us into a deep meditative state. So just relax...and we’re relaxing.

SFX: Chainsaws.

MVO: Relaxing…and breathe.

SFX: Chainsaws continue, and trees fall

MVO: Remember to breathe.

SFX: Chainsaws, vehicles and people shouting

MVO: Just become one with the earth.

SFX: Industrial sounds, traffic and shouting increase

MVO: Let the stress drain from you as you soak up the peace. Draining, soaking. Feel the peace.

ANN: You can’t ignore what’s happening. In the Amazon forest alone, we’re losing 2,000 trees a minute.
Watch Eco Solutions on CNN, and meet the people who are putting solutions into practice.
Only on STV. So much more.


Brief Explanation
We are using up the resources of this world at an alarming rate and the really sad thing is that we have grown to accept the destruction. Eco Solutions is an inspiring programme on CNN that explains some of the many problems the world faces and offers practical solutions, encouraging people to make a difference.