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Examples: COMIC QUEST, COMIC BOOKSTORES, JWT Manila, THE PHILIPPINES

Ads Archive / Radio

COMIC BOOKSTORES: WOLVERINE

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Original version




Download original version (size: 1.6 MB; duration: 01:47)
Released: April 2008
Advertiser: COMIC QUEST COMIC QUEST
Brand name: COMIC BOOKSTORES COMIC BOOKSTORES
Agency: JWT Manila JWT Manila
Country: THE PHILIPPINES THE PHILIPPINES
Category: Fast food outlets & restaurants Fast food outlets & restaurants

Credits:

Advertising Agency: JWT MANILA, THE PHILIPPINES
Executive Creative Director: Dave Ferrer
Creative Director: Dave Ferrer/Joe Dy
Scriptwriter: Joe Dy/Maan Bautista/Javey Villones/Dave Ferrer
Agency Producer: Maika Zialcita
Account Supervisor: Denise Lim
Advertiser's Supervisor: JP Simbulan
Sound Engineer: Dave Navarro/Glenn Mariano/Richard Genabe


Script in English

SFX: Music

ANN: On a remote abandoned road, somewhere in the middle of Death Valley, rugged alpha male James Rogan is going about his daily routine.

MVO: Going...About...Daily...Routine...

ANN: Suddenly, a radioactive meteor from a distant galaxy crashes into his pickup truck.

SFX: Truck swerves

MVO: Mother of...

SFX: Truck crashes

ANN: Soon, he discovers he has the power to regenerate any damaged body part.

MVO1: Any damaged body part?

ANN: Any damaged body part.

MVO1: Even a…broken heart?

SFX: Romantic music

ANN: Later, at a swanky downtown seafood bistro...

FVO: Rogan, I’m afraid this just isn’t working out.

SFX: Heart breaking and fixing

MVO1: Uhh...There’s nothing that can’t be fixed…with love.

FVO1: Well, you know what, to me, you’re more like a brother.

SFX: Heart breaking and fixing

MVO1: Argh...But can’t a brother love his sister?

FVO1: OK. Look. There’s this other guy.

SFX: Heart breaking and fixing

MVO1: Eargh...Mother always taught me to share.

FVO1: No, Rogan! I'm pregnant and it's not yours!

SFX: Heart breaking and fixing

MVO1: Uhn...I can love it like he or she was my own.

FVO: We did it in your pick-up truck.

SFX: Heart breaking and fixing

MVO: Ohhh! ...

ANN: Live the life of a superhero. At Comic Quest Comic Bookstores.
Brief Explanation

At one point in time or another, everyone has wished they had some kind of super power. This spot was part of a campaign that demonstrated some rather interesting benefits of having super powers, such as the ability to regenerate damaged body parts.