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| Released: | October 2007 |
| Advertiser: | ACTAVIS |
| Brand name: | DECUBAL DRY SKIN LOTION |
| Agency: | BADE OG |
| Country: | Norway |
| Category: |
Cosmetics & beauty products |
| Tags: |
Oslo |
Advertising Agency: BADE OG, NORWAY, Oslo
Scriptwriter: Bjørnar Olsen
Script in English
SFX: Jazz music
FVO1: Isn't this wine too dry?
FVO2: Yes it is. Just wait.
SFX: Squeezing
FVO1: What are you doing?
FVO2: I'm putting Decubal in the wine. It helps dry...
ANN: ...Skin! Decubal only helps dry skin. That, however, it helps very well! We now have great offers on Decubal. Get your free sample at Vitusapotek or Apotek En.
Script in Orginal Language
SFX: Jazz music
FVO1: Du, var ikke den vinen litt tørr?
FVO2: Jo, den var for så vidt det. Vent littegrann.
SFX: Squeezing
FVO1: Hva driver du med?
FVO2: Jeg bare har litt Decubal i vinen. Det hjelper mot tørr....
ANN: Hud! Decubal hjelper bare mot tørr hud. Mot det hjelper den til gjengjeld veldig godt. Nå
har vi gode tilbud på Decubal. Hent gjerne en gratisprøve på vitusapotek eller apotek en.
Brief Explanation
We register that the Norwegian audience are fed up with the commercial language of cosmetic products. We tried to 'say it like it is'.