DONUT SHOP: TASTE GREAT

	Download original version (size: 1.4 MB; duration: 01:00)
Released:	March 2006
Advertiser:	MUSTANG DONUTS
Brand name:	DONUT SHOP
Agency:	RICK SHAW ADVERTISING
Country:	USA
Category:	Fast food outlets & restaurants
Tags:	Brooklyn

Credits:

Advertising Agency: RICK SHAW ADVERTISING, USA, Brooklyn
Creative Director: Brian Ahern
Scriptwriter: Brian Ahern/Warren Cockrel/Stephen Hindley/Pete Shamen
Agency Producer: Warren Cockrel
Sound Engineer: Warren Cockrel


Script in English
SFX: Music

SINGER: Donuts taste great, that we all agree on. A bagel no thanks, I'd rather snort Freon.
Donuts Good, bagels evil. Donuts good, donuts good bagels evil. Bagels are made in child sweatshops overseas. If you eat them with your pants off you'll get venereal disease. The surgeon general says, this is your warning. You should eat donuts almost every single morning. Donuts good, bagels evil, donuts good, bagels evil. Some donuts have sugar, some donuts have frosting. You eat them down fast like you're in a Maserati. Donuts make you smile every time you have one. Bagels slaughter puppies just to have fun. Donuts good. Bagels evil. Donuts good. Bagels evil.

ANN: Mustang Donuts. 6601 Hilcrest Avenue.

Brief Explanation
In the U.S. people used to bring donuts in for early morning meetings or to share at school or the
office. But recently, people have begun bringing bagels instead of donuts. This campaign is to
remind people that donuts are not only delicious and fun, they're also inherently good, whereas
bagels are evil.