DOOM XTREME INSECTICIDE: DEATH SCENE

	Download original version (size: 1.6 MB; duration: 01:45)
Released:	April 2008
Advertiser:	TIGER BRANDS
Brand name:	DOOM XTREME INSECTICIDE
Country:	South Africa
Category:	Household

Credits:

Advertising Agency: TBWA\HUNT\LASCARIS JOHANNESBURG, SOUTH AFRICA, Johannesburg
Executive Creative Director: Damon Stapleton
Creative Director: Hennie Stander/Adam Weber
Scriptwriter: Kirsten Friedericksen/Vanessa Wood
Agency Producer: Alison Ross
Account Supervisor: Lisa Lawler


Script in English
MVO: Do my antennae deceive me? Or is that the odour of eau de poison I smell? Faint, but deadly on the tiled floors of this hallowed kitchen.

(Sniffs and coughs) So it is. So this is it. My time as a 6-legged scavenger on these linoleum tiles is about to come to an end.

(Gasps and wheezes) Farewell taps. I shall never hide behind you again.

(Wheezes) This is it breadboard, no longer will I slobber up crumbs from your well-worn wooden surface.

(Gasps) Oh sink, awash with scrambled egg scraps and soggy bacon bits, I will miss you.

This is it. My compound eyes will never again feast on last night’s leftover pot roast, crispy potatoes and al dente vegetables...(Wheezes) Spiracles closing...Legs getting stiff…Light fading…(long wheeze)

ANN: Avoid the theatrics. Doom Xtreme kills cockroaches in 4 seconds.
Fast. Deadly. Doom.


Script in Orginal Language
Most of the time adverts for insect killers work on your inherent fear of cockroaches. This ad demonstrated the product's fast killing power in a humourous way. By the end you too will be begging the cockroach to just die already.
Brief Explanation
Most of the time adverts for insect killers work on your inherent fear of cockroaches. This ad demonstrated the product's fast killing power in a humourous way. By the end you too will be begging the cockroach to just die already.