| Examples: CADBURY ADAMS, FOOD, JWT, USA |
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| Released: | January 2006 |
| Advertiser: | CADBURY ADAMS |
| Brand name: | FOOD |
| Agency: | JWT |
| Country: | USA |
| Tags: |
New York |
Advertising Agency: JWT, USA, New York
Creative Director: Jeremy Postaer/Peter Nicholson
Scriptwriter: Scott Bell
Agency Producer: Brian Gonsar
Account Supervisor: Becky Mercer
Advertiser's Supervisor: Jennifer Cavallone
Sound Engineer: Chris Afzal
Script in English
MVO: Sour Patch Connectors, the new candy from Sour Patch brand, let you combine the
different worlds of sweet and sour however you like. Creating the possibility for a new flavour every time you reach into the bag.
SFX: bag rustling
MVO: Pull out Sour Tangerine, right and Sweet Bubblegum to create tangerbubbline.
SFX: rustling of bag
MVO: yeah, yeah, try combining Sour Lemon with Sweet Cotton Candy to make lemottonandy.
SFX: rustling of bag
MVO: How bout a Strawberry Cream Sour patch connector with a Sour Cherry and a Sweet
Tropical Punch to make, um, strerry-oppi-punch-our-eetee?
SFX: rustling of bag
MVO: Heck, why not combine Sour Lemon with Sweet Bubblegum, and Sour Blue Raspberry to
make sowple-berrling-bubblem-bluezer-berryum?
SFX: rustling of bag
MVO: Why stop there. Connect all the flavours. Tangerine, Lemon, Cherry, Bubblegum, Cotton
Candy, Blue Raspberry, Strawberry. All of ‘em. Connect them all to make lemmerry-ubble-ottonblue-candyberry-creampunch. Yeah! On second thought, maybe you shouldn’t put all of them in your mouth.
ANN: New Sour Patch Connectors. Sour. Sweet. Gone.