| Examples: KRAFT, FOOD, JWT Dubai, UNITED ARAB EMIRATES |
Please subscribe to play this content
Original version| Download original version (size: 793.9 KB; duration: 00:20) | |
| Released: | February 2008 |
| Advertiser: | KRAFT |
| Brand name: | FOOD |
| Agency: | JWT Dubai |
| Country: | UNITED ARAB EMIRATES |
Advertising Agency: JWT DUBAI, UNITED ARAB EMIRATES
Executive Creative Director: Chafic Haddad
Scriptwriter: Kedar Damle/DV Hari Krishna
Account Supervisor: Hania Afifi/Prabhakar Iyer
Advertiser's Supervisor: Paul O'Neil
Script in English
MVO1: Dad...do you think that chemical compounds produced in the stomach induce conditions like asthma and osteoporosis and haemochromatosis?
MVO2: Whaaaaaat...? I have no idea what he's talking about...
ANN: It's Kraft Cheese. Develops your child to his full potential.
Brief Explanation
Kraft Cheese helps in developing a child's mental abilities. Our spots had to bring this aspect out. We therefore created these high IQ kids who are stumping their parents with extremely difficult questions.