FUEL EFFICIENCY WEBSITE: NAKED

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Released:	July 2006
Advertiser:	CHEVROLET
Brand name:	FUEL EFFICIENCY WEBSITE
Agency:	CAMPBELL-EWALD
Country:	USA
Category:	Public health & safety
Tags:	Warren

Credits:

Advertising Agency: CAMPBELL-EWALD, USA, Warren
Creative Director: Art Lionas
Scriptwriter: Jeff Keller
Agency Producer: Romy Roupinian
Director: Dan Price
Sound Engineer: Casey Chester


Script in English
SFX:Door Open, close

MVO1:You wanted to see me, Dave?

MVO2:Yeah. I-I-I-I’ve been getting a few complaints.

MVO1:Uh-huh. About what?

MVO2:Well, it’s your lack of clothing, Todd.

MVO1:Ohh?

MVO2:It’s making your co-workers uncomfortable.

MVO1:Well, I am the company’s Director of Workplace Efficiency, Dave.

MVO2:Mmm. Yeah….I’m not following you.

MVO1:May I sit?

MVO2:Ah, It’s leather. I prefer you didn’t.

MVO1:Okay. Look, the temperature in the office is 72 degrees.

MVO2:Right…

MVO1:And as you could see, I also have hair covering most of my body…

MVO2:I’ve noticed.

MVO1:Well, given these factors, you can see how wearing clothing is actually an inefficient use of workplace resources. I simply won’t stand for inefficiencies, Dave.

MVO2:OK then…I guess we’re done here.

MVO1:Great! You doing anything for lunch?

MVO2:How about a rain check?

MVO1:You got it.

SFX:DOOR close

ANN:Find out how to use resources more efficiently. Go to sipinstead.com and learn how to sip-

SFX:SIP-IT!

ANN:-instead.