Gymnasium: "LITTLE INDIANS" Radio ad by DDB Brasil

Advertising Agency: DDB BRASIL, BRAZIL
Executive Creative Director: Sergio Valente/Julio Andery/Rodolfo Sampaio
Creative Director: Sergio Valente
Scriptwriter: Sergio Valente/Renata Florio
Agency Producer: Gilberto Barros (Gibinha)
Account Supervisor: Suzana Poli
Advertiser's Supervisor: Marcos Nisti


Script in English
Chorus: One, little two, little three, little kilos, four, little five, little six, little kilos, seven, little eight, little nine, little kilos, ten little kilos you’ve gained.

ANN: But...if you work out at Companhia Athletica...

Chorus: Ten, little nine, little eight, little kilos, seven, little six, little five, little kilos, four, little three, little two, little kilos, one little kilo you’ve lost.

ANN: Companhia Athletica. The gym where you lose weight having fun.
Script in Orginal Language
Coral: Um, dois, três quilinhos, quatro, cinco, seis quilinhos, sete, oito, nove quilinhos, dez quilinhos você ganhou.

ANN: Mas...se você faz Companhia Athletica...

Coral: Dez, nove, oito quilinhos, sete, seis, cinco quilinhos, quatro, três, dois quilinhos, um quilinho você perdeu.

ANN: Faça Companhia Athletica e emagreça brincando.
Brief Explanation
Jingle in the melody of the classic 'One, little two, little three little indians...' Only here it counts how many kilos one has gained in their lives and the kilos they’ve lost going to Companhia Athletica.