HEALTHY LIFESTYLE PROMOTION: NEIGHBOUR

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Released:	June 2004
Advertiser:	AD COUNCIL/HEALTHY AMERICA
Brand name:	HEALTHY LIFESTYLE PROMOTION
Agency:	McCANN-ERICKSON
Country:	USA
Category:	Public health & safety
Tags:	New York

Credits:

Advertising Agency: McCANN ERICKSON, USA, New York
Scriptwriter: Chuck Pagano


Script in English
SFX: PHONE RINGING

BILL: Hello…?

GEORGE: Hi, Bill? This is George Dewey from up the street.

BILL: Hey, George. How ya doin?

GEORGE: Good, good. Say, I noticed you've been walking to work these days instead of driving… and I, uh, don't quite know how to say this, but… but…

BILL: But what?

GEORGE: (stammering) But... But… Your butt, your buttocks, your butt - I think I found your butt on my front lawn. Have you recently lost it?

BILL: As a matter of fact, I have, George. (pleased) It's about time someone noticed.

GEORGE: (playful) Well, it was kinda hard to miss if you know what I mean... Anyways, would you like it back?

BILL: Would I like it back? No, not really.

GEORGE: So, it's okay if I throw it out?

BILL: Sure, that's fine. Take it easy, George.

SFX: CLICK

ANNOUNCER: Small step number 8 - walk instead of driving whenever you can. It's just one of the many small steps you can take to help you become a healthier, well, you. Get started at www.smallstep.gov and take a small step to get healthy.

LEGAL: A public service announcement brought to you by the U.S. Department of Health and Human Services and the Ad Council.