HEATING AND AIR-CONDITIONING: SCIENCE FICTION FANATIC

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Released:	September 2006
Advertiser:	AMERICAN STANDARD
Brand name:	HEATING AND AIR-CONDITIONING
Agency:	DraftFCB
Country:	USA
Category:	Home electronics & audio-visual
Tags:	New York

Credits:

Advertising Agency: DRAFTFCB, USA, New York
Executive Creative Director: Rodd Chant
Creative Director: GCD: Sandy Greenberg/Terri Meyer
Scriptwriter: Robert Rooney; Matthew Bottkol
Agency Producer: Laura Benjamin
Account Supervisor: Diane Olsen
Sound Engineer: Scott Persson


Script in English
MVO1: Are you a Science Fiction Fanatic? Do you spend a lot of time indoors? Do you have
more than four t-shirts with “droids” on them? Is your girlfriend from Ceti Alpha 5 and
imaginary? Do you dream of harnessing the power of gamma radiation? Do you know the
birthday of the actor who played the expendable crew member in episode 32 but can’t remember
your ATM pin? Have you ever argued online about warp technology? Does more than a third of
your income go to fake pointy ears and phasers? Do you lose it when your wife calls your
graphic novels “comic books”? Do you long to be a member of the landing party? Is your dignity
in a galaxy far, far away? If so… you are a Sci Fi Fanatic, and you should not buy an American
Standard heating and air conditioning system. It makes your home so comfortable you’ll never
want to leave. And you, my reality-avoiding friend, need to get out.

ANN:American Standard heating and air conditioning. Maybe it’s too comfortable.