HELPLINE FOR DEPRESSED MEN: NO HELPLINE

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Released:	December 2007
Advertiser:	CALM - CAMPAIGN AGAINST LIVING MISERABLY
Brand name:	HELPLINE FOR DEPRESSED MEN
Agency:	Ogilvy London
Country:	United Kingdom
Category:	Public health & safety

Credits:

Advertising Agency: OGILVY LONDON, UNITED KINGDOM
Executive Creative Director: Malcolm Poynton
Scriptwriter: Alun Howell
Agency Producer: Sarah Montgomery


Script in English
SFX: Phone ringing

FVO: Hello, we are unable to answer your call at the moment.

If you have taken drugs, and are in a state of despair, please press 1.
If your partner has left you, or you've lost custody of your children, please press 2.
If you have lost your job, can't pay your bills and can't go on, press 3.
If you are thinking of killing yourself, please press 4.

If you would like to speak to an advisor - we are very sorry, but although nearly a thousand young men a year in Britain commit suicide, we don't have enough funds to keep our phone lines open.
Good-bye.

SFX: Disconnected tone

ANN: This is not on - CALM is the only service that offers advice and support specifically to young men. We need our helpline back up.
Go to www.thecalmzone.net to help us make it happen.