HOLIDAY ROAD SAFETY: LABOUR WEEKEND

	Download original version (size: 1.2 MB; duration: 01:02)
Released:	October 2006
Advertiser:	LAND TRANSPORT NZ
Brand name:	HOLIDAY ROAD SAFETY
Agency:	CLEMENGER BBDO
Country:	New Zealand
Category:	Public health & safety
Tags:	Wellington

Credits:

Advertising Agency: CLEMENGER BBDO, NEW ZEALAND, Wellington
Executive Creative Director: Philip Andrew
Creative Director: Mark Harricks
Scriptwriter: Mark Forgan and Jamie Standen
Agency Producer: Marty Gray
Account Supervisor: Linda Major


Script in English
SFX:music

MVO:I’m here in the kitchen with Katy, Hi Katy, who has a special Labour Day twist on that perennial favourite, roast beef. So what have we got in the oven there Katy, smells great.

SFX:Roasting tray removed from oven.

FVO:Yeah, The roast,

MVO:ooh the roast

FVO:with cracked pepper coating; baked potatoes and kumara, some roasted garlic, and in the pan here, brussel sprouts.

MVO:The old brussels. Ok now I’ve got the blender ready for you there.

FVO:Spuds and kumera go in first to form a foundation.

SFX:Spuds and kumera being blended.

FVO:Then the beef - don’t forget to cut into smaller chunks first.

SFX:Beef added to blender. Blender’s pitch lowers as it chews meat.

MVO:right o

FVO:Then the garlic, and the sprouts. That’s all the solids. right .Now we need a bit of consistency, otherwise the meal won’t get through the straw.

SFX:Cork extracted from wine bottle.

MVO:oh right, yes

FVO:So today I’ve got a nice merlot, full bodied to match the beef flavours. I’m adding a glass, just slowly to get a good blend.

SFX:Liquid added to the blender.

FVO:And that’s it! Pour it all into a mug…

SFX:Liquid slops into mug.

FVO:Add a straw, and it’s mealtime!

ANN:Make sure you can eat your next family dinner. Drive carefully this Labour Weekend.