HOSPITAL: LIVER TRANSPLANT

	Download original version (size: 959.2 KB; duration: 01:01)
Released:	October 2006
Advertiser:	MOUNT SINAI MEDICAL CENTER
Brand name:	HOSPITAL
Agency:	DEVITO/VERDI
Country:	USA
Category:	Commercial public services
Tags:	New York

Credits:

Advertising Agency: DEVITO/VERDI, USA, New York
Creative Director: Sal DeVito
Scriptwriter: John DeVito/Manny Santos
Agency Producer: Barbara Michelson


Script in English
SFX:music

MVO1:Three patients were in desperate need of a liver transplant.

MVO2:Three patients were in desperate need of a liver transplant.

MVO1:But only one liver became available.

MVO2:But only one liver became available.

MVO1:5-year-old Franklin Chuqui needed it the most.

MVO2:5-year-old Franklin Chuqui needed it the most.

MVO1:Doctors gave the donor liver to 5-year-old Franklin.

MVO2:Doctors at Mount Sinai knew a way to save all three patients with one donor liver.

MVO1:37-year-old John Lee remained on the waiting list.

MVO2:The procedure was called a Split Liver Domino Combination Transplant.

MVO1:67-year-old Harriet Goldman remained on the waiting list.

MVO2:The procedure was a success.

MVO1:Franklin Chuqui has a new liver.

MVO2:Franklin Chuqui has a new liver. John Lee has a new liver. And Harriet Goldman has a new liver.

ANN:Which hospital you choose can make all the difference in the world. Mount Sinai. Another day, another breakthrough. For more information, call 1-800-MD-SINAI.