INCONTINENCE PADS: POISE

	Download original version (size: 175.1 KB; duration: 00:21) Download English version (size: 180.7 KB; duration: 00:22)
Released:	April 2007
Advertiser:	HUGLA
Brand name:	INCONTINENCE PADS
Agency:	McCANN ERICKSON ISRAEL
Country:	ISRAEL
Category:	Cosmetics & beauty products
Tags:	Tel Aviv

Credits:

Advertising Agency: McCANN ERICKSON ISRAEL, ISRAEL, Tel Aviv
Executive Creative Director: Yaniv Malinarski
Scriptwriter: Eldad Vainberger
Agency Producer: Rinat Shimony
Account Supervisor: Meirav Levi
Sound Engineer: Ittay Swisa


Script in English
MVO1:Hello, my name is Sharon. I'm 39, married with 3 gorgeous kids. Like many other women, I used to suffer from slight loss of bladder control. But since I discovered the new poise pad, I feel much safer. Try it, and join me and hundreds of other satisfied women.

ANN:Loss of bladder control…Women won't talk about it. Someone has to.