KY JELLY LUBRICANT: BOARDROOM

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Released:	April 2008
Advertiser:	JOHNSON & JOHNSON
Brand name:	KY JELLY LUBRICANT
Agency:	DDB SOUTH AFRICA
Country:	South Africa
Category:	Pharmacy
Tags:	Johannesburg

Credits:

Advertising Agency: DDB SOUTH AFRICA, SOUTH AFRICA, Johannesburg
Executive Creative Director: GARETH LESSING
Scriptwriter: Darren Borrino/Stuart Turner
Account Supervisor: Cheryl Kietzmann
Sound Engineer: Lorens Persson


Script in English
MVO1: So people, that’s basically how the supply chart looks for the year.
SFX: People agreeing; phone ringing
MVO1: Excuse me, it’s my wife. Let me put it on loudspeaker. Hey honey.
FVO: Hey sweetie
MVO1: What’s up?
FVO: Well, I was thinking about what outfit to wear for you tonight.
MVO1: Um, ok. It’s just that...
FVO: What is it babe?
MVO1: Well, it’s just...my testicles are exhausted from last night.
FVO: Ah shame babe.
MVO1: I know. I just can’t keep up with you.
FVO1: Ok, well maybe we can give it a rest tonight?
MVO1: Ja maybe...
MVO2: Uh, Bill...excuse me but um...
MVO1: Yes, John?
MVO2: Well have you tried using fresh fruit in your diet? It’s good for stamina. Keep you going all night.
MVO1: You get that, honey?
FVO1: Yip, thanks for the tip, John. Bye sweetie.
MVO1: Bye love.
FVO: Bye everyone.
All: Goodbye!

ANN: Sex should always be comfortable. KY Jelly from Johnson & Johnson.
Brief Explanation
KY Jelly has one purpose – to make sex more comfortable. So much so, that it even becomes comfortable to talk about.