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| Released: | April 2008 |
| Advertiser: | NOVARTIS CONSUMER HEALTH |
| Brand name: | LAMISIL ATHLETES FOOT TREATMENT |
| Agency: | SAATCHI & SAATCHI SIMKO |
| Country: | Switzerland |
| Category: |
Pharmacy |
| Tags: |
Geneva |
Advertising Agency: SAATCHI & SAATCHI SIMKO, SWITZERLAND, Geneva
Executive Creative Director: Olivier Girard/Roger Kennedy/John Pallant
Creative Director: Jean-François Fournon
Scriptwriter: Boris Declerck/Jennifer Freuler
Account Supervisor: Carolyn Dateo/Flavia Engelmann/Kamila Gorska
Advertiser's Supervisor: Philippe Zell
Script in English
SFX: Opera, scratched in hip hop style
ANN: Sometimes scratching can be really irritating.
Lamisil. Active athlete’s foot treatment.
Brief Explanation
Lamisil is an athlete’s foot treatment. Athlete’s foot is a fungal infection of the feet’s skin, which makes your feet increasingly itchy. And the more you scratch yourself, the more painful your feet become.