LANGUAGE COURSES: COFFEE SHOP

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Released:	December 2006
Advertiser:	HONG REAN THAI SCHOOL
Brand name:	LANGUAGE COURSES
Agency:	LEO BURNETT
Country:	SINGAPORE
Category:	Commercial public services
Tags:	Bangkok

Credits:

Advertising Agency: LEO BURNETT, SINGAPORE, Bangkok
Executive Creative Director: Chris Chiu
Scriptwriter: Chris Chiu
Agency Producer: John Lamond
Account Supervisor: Peter Lam
Director: Chris Chiu
Sound Engineer: Rob Newton/SoundsOK! Bangkok


Script in English
MVO1:Hello welcome to Siam Luck Café. Can I help you sir?

MVO2:Yeah, can I just get a regular coffee black…thanks

MVO1:Yes sir, one regular coffee krup

MVO2:Just the coffee thanks

MVO1:Yes sir, one coffee krup. 80 baht

MVO2: No you don’t understand, I don’t want the cup, just the coffee… thank you

MVO1:Yes sir… err… just the coffee… krup?

ANN:Isn’t time to learn a little Thai? Then call Hong Rean Thai School at 022513429 for a schedule of our beginners classes today.

MVO1:Oh sir, would you… would you also like buy, one of our souvenir cups… krup?


Brief Explanation
In the Thai language, men often say 'krup' (pronounced 'kup') at the end of each sentence. It is a Thai traditional intonation to signify that one has understood and awaiting a response.