Advertising Agency: JWT SYDNEY, AUSTRALIA, Sydney Executive Creative Director: Andy McKeon Creative Director: Andy DiLallo/Jay Benjamin Scriptwriter: Andrew Beckman;Gary Showell;Sarah Troon;Andy DiLallo;Jay Benjamin;Vanilla Stener Agency Producer: Gerri Hamill Account Supervisor: Simon Fitch Advertiser's Supervisor: Tony Stein Sound Engineer: Simon Lister
Script in English SFX:news intro music
MVO1:An abstract artist admits anyone could do it. Hello, I'm Simon Fitch and this is the Daily Focus. Dutch abstract artist Janik Davidson has for years heard the tireless refrain: 'My six -year old could do that.' Well today Davidson not only confirmed this fact but announced today that anyone with enough energy to dump onto a canvas an slop it around could do exactly what he does.
MVO2:Kindergarteners, chimps, the elderly. Even certain chickens. All of these have the skills required to create flawless reproductions of my work. Really. I have very little discernible talent. I'm ashamed for my family.
MVO1:Davidson says he does plan to continue painting but wants to focus his energy on a new movement he’s dubbed, ‘stuff people actually recognize’ And in a related story, researchers at Lipton have discovered a natural substance in tea called L-theanine, which promotes clarity of thought.
ANN:Lipton Tea. Drink better. Think better.
The Radio ad titled ABSTRACT ARTIST was done by JWT Sydney advertising agency for product: Lipton Tea (brand: Lipton) in Australia. It was released in the Apr 2007.