LOCALIA TV CHANNEL: TAXI DRIVER

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Released:	February 2006
Advertiser:	PRETESA
Brand name:	LOCALIA TV CHANNEL
Agency:	Shackleton
Country:	Spain
Category:	Publications & media
Tags:	Madrid

Credits:

Advertising Agency: SHACKLETON, SPAIN, Madrid
Creative Director: Juan Nonzioli
Scriptwriter: Juan Nonzioli/Danie Sáenz/Jorge López Navarrete
Agency Producer: Manuela Zamora
Account Supervisor: Isabel Iglesias
Advertiser's Supervisor: Miguel Gómez


Script in English
VO: Feels so great here in my cab! I don’t know, it’s just details. Watching the city full of construction sites and repairs and thinking that in future this fence or this hole will be, i don’t know, a fountain, children playing. And then… and then… listening to the clients… Well, I don’t even blow my horn, the whole trip. Don’t want to interrupt them chatting! You see… you see… The important thing when they leave the cab is that they’re happy! They give me a 50 note! I give them change! No problem! No problem!


ANN: Every day, more and more people learn how to enjoy sex. The Sex Inspectors. Sunday nights, at 11.30 on Localia TV.


Script in Orginal Language
VO: Yo en mi taxi voy mas contendo que todas las cosas. No se, son detalles. Como ver la
ciudad llena de obras, y pensar que en un futuro ese valla o ese socavon se convertiran ...mmm...en una fuente, o en ninos riendo. O.. escuchar a tus clientes..vamos, no toco el claxon en toda la carrera para no interrumpirles mientras hablan. Lo importante es que se bajen del taxi satisfechos. Que me dan un billete do cincuenta euros, pues yo lo cambio "encantao".

ANN: Cada dia, mas gente aprende a disfrutar del sexo. Inspectores del Sexo. Los domingos, a
las once y media de la noche, en Localia. Si todavia no nos ves, llamanos al 902 25 55 55.
Localia Television.