Advertising Agency: DDB SYDNEY, AUSTRALIA Executive Creative Director: Matt Eastwood Creative Director: Creative Group Head: Adam Rose Creative Director: Creative Group Head: Adam Rose Scriptwriter: Edward James/Jakub Szymanski Agency Producer: Kristy Fransen Account Supervisor: Georgia O'Brien/Paul Matuszczyk Advertiser's Supervisor: Helen Farquhar Producer: Kristy Fransen Sound Engineer: Danny Grifoni
Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD ANN: Signs you love sausage.
You are a snag. You attract stray hounds. So you moved to Frankfurt. You like to watch a sausage roll. Your lawyers are Kransky, Kransky & Chipolata. You put every meal through a sausage maker. They call you the Sausage Maker. You always think the wurst. Liverwurst, bratwurst, knackwurst... Your sausage dog is called Mr. Wiener. Down boy!
And every morning you walk Mr. Wiener to McDonald’s for a Sausage & Egg McMuffin with hot sausage and a freshly-cracked egg.
Only at McDonald’s.
SFX: McDonald's mnemonic Brief Explanation There are many reasons people like McDonald's. Some make sense. Some do not. These are those reasons.
The Radio ad titled SAUSAGE was done by DDB Sydney advertising agency for product: Mcdonald's Fast Food Restaurant (brand: McDonald's) in Australia. It was released in the Jan 2009.