MILLER GENUINE DRAFT LIGHT BEER: SHINE A SHOE

	Download original version (size: 1.4 MB; duration: 00:59)
Released:	October 2007
Advertiser:	MILLER BREWING COMPANY
Brand name:	MILLER GENUINE DRAFT LIGHT BEER
Agency:	Y&R CHICAGO
Country:	USA
Category:	Alcoholic drinks

Credits:

Advertising Agency: Y&R CHICAGO, USA
Executive Creative Director: Ken Erke
Scriptwriter: Jon Eckman
Agency Producer: Ashley Geisheker
Sound Engineer: Michael Mason


Script in English
ANN: With only 64 calories, you can’t find a lower calorie light beer than Miller Genuine Draft Light. For those of you counting calories, here are some simple ways that could help burn them:
Shine a shoe
Eat a hard pretzel
Open 5-7 pieces of junk mail
Courtesy flush
Play with a yo-yo
Tomato: Fruit or Vegetable? Discuss
Hide a sock. Then find it
Stare...at a dumbbell
Fidget in a hammock
Trim a sideburn
Crane your neck
Put your belt on, the opposite way
Rearrange your sofa cushions

We hope you’ve found these suggestions on ways to help burn 64 calories helpful. Of course with ordinary light beers you’d have to do more.

SFX: Bottle opening; Pouring.

ANN: Fresh, crisp, 64 calorie Miller Genuine Draft Light. As light as it gets.
Per 12 ounces, Miller Genuine Draft Light contains 64 calories, 2.4 grams carbohydrates, less than 1 gram of protein and zero grams fat.
Miller Brewing Company. Milwaukee, Wisconsin. Live Responsibly.