Ads Archive / Radio
MINI COOPER S: ROADRUNNER
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Original version
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| Released: | March 2008 |
| Advertiser: | BMW GROUP AUSTRIA  |
| Brand name: | MINI COOPER S |
| Agency: | DEMNER/MERLICEK & BERGMANN |
| Country: | Austria |
| Category: |
Cars & automotive services
|
| Tags: |
Vienna
|
Credits:
Advertising Agency: DEMNER MERLICEK & BERGMANN, AUSTRIA, Vienna
Executive Creative Director: Francesco Bestagno
Creative Director: Francesco Bestagno
Scriptwriter: Alexander Hofmann
Agency Producer: Sahinaz Agamola-Schauer
Account Supervisor: Christin Herrnberger
Advertiser's Supervisor: Eva-Maria Gottwald/Claudia Heuberger/John-Patrick Höll
Script in English
SFX: Car stopping; Roadrunner sound; car driving off
ANN: Mini Cooper S works. Let's...
SFX: Roadrunner
Brief Explanation
What is fast, small, agile, and a lot of fun? Exactly: the famous cartoon Roadrunner out running Wile E. Coyote. And, of course the MINI Cooper S Works with 218 BHP. And what sounds like the cartoon Roadrunner’s Mep, mep!? Exactly: MI-NI