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| Released: | December 2007 |
| Advertiser: | RELIANCE MOBILE |
| Brand name: | MOBILE PHONE NETWORK |
| Agency: | LEO BURNETT INDIA |
| Country: | INDIA |
| Category: |
Commercial public services |
| Tags: |
Mumbai |
Advertising Agency: LEO BURNETT INDIA, INDIA, Mumbai
Executive Creative Director: KV Shridhar/Nitesh Tiwari
Creative Director: Tushar Kadam
Scriptwriter: Vikram Pandey/Brijesh Parmar
Agency Producer: Kevin Affonso
Account Supervisor: Chandan Jha
Script in English
MVO: (Like a hawker) Hi Hi Hi!
(As normal) Hi darling I have just...
(Like a train horn) reached...
(As normal) the Railway station. I am
(Like a railway announcement) at the platform, will head to Bandra from here and will reach
home by evening.
(As normal) Listen, for Friday’s party please call...
(Like a hawker) Jignesh, Ramesh and Mangesh.
(As normal) Yes, we shall celebrate your birthday big-time darling.
(Like a passing train) There will be music and singing and dancing and drinking.
(As normal) Ok then.
(Like a beggar's song) Bye bye darling...See you later...I love you
ANN: Words getting lost in ambient noise? Switch to Reliance Mobile for superior voice clarity
Script in Orginal Language
MVO: (Like a hawker) Hi Hi Hi!
(As normal) Hi darling main Railway station...
(Like a train horn) pauch...
(As normal) gaya hoon. Main abhi...
(Like a railway announcement) yehan se rawana ho kar, bandra hote huye, shaam tak ghar
pahuchta hoon.
(As normal) Aur haan Friday ki party mein na tum...
(Like a hawker) Jignesh ko bulana, Ramesh ko bhi bulana aur mangesh ko bulana.
(As normal) Tumhara birthday zor shoro se manayenge.
(Like a passing train) Party mein latak-jhatak, matak-matak, dhinak-bhinak, chatak-phatak,
dhadak-dhadak, dhak-dhak.
(As normal) Ok then.
(Like a beggar's song) Bye bye darling...See you later...I love you
ANN: Words getting lost in ambient noise? Switch to Reliance Mobile for superior voice clarity
Brief Explanation
In India, the typical Railway station is filled with noises from passing by trains, hawkers (who sell tea to people), loud announcements and beggars. This spots highlights the problem one would face while talking on the mobile phone in noisy surroundings, and urges listeners to switch to Reliance Mobile for superior voice clarity.