NORDIC MIST TONIC WATER: CHARLES

	Download original version (size: 184.7 KB; duration: 00:23) Download English version (size: 221.6 KB; duration: 00:28)
Released:	March 2006
Advertiser:	COCA-COLA
Brand name:	NORDIC MIST TONIC WATER
Agency:	REMO
Country:	Spain
Category:	Non-alcoholic drinks
Tags:	Madrid

Credits:

Advertising Agency: REMO, SPAIN, Madrid
Creative Director: Jose Luis Moro
Scriptwriter: Hernan Goñi/Ruben Navio
Account Supervisor: Jose Antonio García
Advertiser's Supervisor: Carmen Lorenzo


Script in English
MVO1: What would Charles say if he caught Camilla having an affair with one of the butlers?

MVO2: Oh, you’re going to make me the f***** laughing stock of this c**** palace! You da** sl**-
faced sl**.

MVO1.: And what would your usual tonic say if you were unfaithful to it with Nordic Mist?

SFX: Fizzing tonic water

MVO1: You see? Nothing will happen if you’re unfaithful to your usual tonic. Nordic Mist. Be
unfaithful.

Script in Orginal Language
Locutor: ¿Qué diría el presidente de un partido político si su vicepresidente se vendiese a la oposición?

Político: Eesta persona es una (piiiiiiiiiiiiiiii)… nos ha traicionado como un (piiiiiiiiiiiiiiii) cobarde. Hace falta ser (piiiiiiiiiiiiiiii)…

Locutor: ¿Y qué diría tu tónica de siempre si le fueras infiel con Nordic Mist?

SFX: típicas burbujas de efervescencia de tónica

Locutor: ¿Lo ves? No pasa nada por serle infiel a tu tónica de siempre. Nordic Mist. Sé infiel.

Brief Explanation
The radio ads ‘Knight rider’ and ‘Charles’ are specially made for the Cannes festival in order to get a better comprehension by an international jury of the campaign idea than those in the original
language (they match other ads that have local gags or less understandable situations in an international environment)