ONLINE APPLE STORE: CELLPHONE

	Download original version (size: 1.1 MB; duration: 01:15)
Released:	December 2006
Advertiser:	DIGICAPE/APPLE COMPUTER SERVICE
Brand name:	ONLINE APPLE STORE
Agency:	BBDO Cape Town
Country:	South Africa
Category:	Fast food outlets & restaurants

Credits:

Advertising Agency: BBDO CAPE TOWN, SOUTH AFRICA, Cape Town
Executive Creative Director: Mike Schalit
Creative Director: Ivan Johnson
Scriptwriter: NICK CLARIVETTE/OSKAR PETTY
Agency Producer: KIM-LARA KING/GINA HOWSE
Account Supervisor: ADRIAN PETERSEN
Advertiser's Supervisor: ROBIN OLIVER
Director: N/A
Sound Engineer: GRAHAM MERRIL AND ARNOLD VERMAAK


Script in English
ANN:It’s ten to tea-time, twenty to toilet and our two chums are about to discover the wonders of cellular technology.

SFX:Ring, ring

MVO1:Hello.

MVO2:Hiya, I wanted to be the first one to ring you on your new phone!

MVO1:My what?

MVO2:Your new cellphone; the one we bought this morning?

MVO1:Yeah, I know.

MVO2:Well, actually I was a thinking you may not be completely happy with it. I mean you always say Scandinavian prod... funct... and innova eineering... cousins.

MVO1:Yeah, I know.

MVO2:Especially when we could have waited for Digicape to get the new Apple iPhone.

MVO1:I want this one!

MVO2:So you sure ...get an ...gicape and ...your phone?

MVO1:Yeah, yeah, yeah!

MVO2:Ok then. I’ll ... later yeah Bye.

SFX:hang up tone

MVO1:I want an iphone.

SFX:laugh track

ANN:Next time choose wisely. Choose Digicape for the best choice of Apple products. Visit digicape.co.za. for more.

ANDY:Yeah, I know!

Brief Explanation
INSPIRED BY THE CHARACTER "LOU AND ANDY" AND TOM BAKER'S VOICE OVER FROM THE BBC SERIES "LITTLE BRITAIN"