ONLINE APPLE STORE: CINEMA

	Download original version (size: 1.3 MB; duration: 01:25)
Released:	December 2006
Advertiser:	DIGICAPE/APPLE COMPUTER SERVICE
Brand name:	ONLINE APPLE STORE
Agency:	BBDO Cape Town
Country:	South Africa
Category:	Fast food outlets & restaurants

Credits:

Advertising Agency: BBDO CAPE TOWN, SOUTH AFRICA, Cape Town
Executive Creative Director: Mike Schalit
Creative Director: Ivan Johnson
Scriptwriter: NICK CLARIVETTE/OSKAR PETTY
Agency Producer: KIM-LARA KING/GINA HOWSE
Account Supervisor: ADRIAN PETERSEN
Advertiser's Supervisor: ROBIN OLIVER
Director: N/A
Sound Engineer: GRAHAM MERRIL AND ARNOLD VERMAAK


Script in English
ANN:It’s almost unhappy hour and our two buddies seem have a little time to kill.

MVO1:So have you decided what you want to do today?

MVO2:Cinema.

SFX:laugh track

MVO1:Cinema? You always say that the only day you’ll go to the cinema is the day Martin Scorcese’s noirish interpretation of ‘Monster Trucks – The Movie’ premieres at the Paladium.

SFX:laugh track

MVO2:Yeah, I know.

SFX:laugh track

MVO1:Tell you what:why don’t we rather wait a bit for Digicape to get the new AppleTV. Then you’d be able to watch all your movies you’ve stored on your iBook.

MVO2:Yeah, I know.

SFX:laugh track

MVO1:So what’s it gonna be then?

MVO2:Cinema!

SFX:laugh track

MVO1:Alright.

MVO1:Up you go then… um, excuse me, sorry ‘bout that, er thanks ever so much, was that your foot?

MVO1:Well! That was a right kafuffle!

MVO2:Yeah, I know.

SFX:laugh track, music

MVO2:I don’t like it!

SFX:laugh track

ANN:Next time choose wisely. Choose Digicape for the best choice of Apple products. Visit digicape.co.za. for more.

MVO2:Yeah, I know.

Brief Explanation
INSPIRED BY THE CHARACTERS "LOU AND ANDY" AND TOM BAKER'S VOICE OVER FROM THE BBC SERIES "LITTE BRITAIN"