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| Released: | April 2008 |
| Advertiser: | NOVARTIS CONSUMER HEALTH |
| Brand name: | OROFAR SORE THROAT TREATMENT |
| Agency: | SAATCHI & SAATCHI SIMKO |
| Country: | Switzerland |
| Category: |
Pharmacy |
| Tags: |
Geneva |
Advertising Agency: SAATCHI & SAATCHI SIMKO, SWITZERLAND, Geneva
Executive Creative Director: John Pallant/ Roger Kennedy/ Olivier Girard
Creative Director: Jean-François Fournon
Scriptwriter: Boris Declerck/ Jennifer Freuler
Account Supervisor: Stephanie Rupp/ Carolyn Dateo/ Kamila Gorska
Script in English
SFX: Music
MVO: In the category 'Best Actress of the Year', the winner is...
ANN: Orofar. Stop your sore throat before it stops you.
Brief Explanation
Orofar tablets act against sore throats. This radio campaign illustrates in different situations the Orofar’s tagline: 'Stop your soar throat before it stops you', showing different people stopped by their sore throat in the middle of a very important speech.