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| Released: | April 2007 |
| Advertiser: | CAJA MADRID |
| Brand name: | PERSONAL INVESTMENTS |
| Agency: | Shackleton |
| Country: | Spain |
| Category: |
Banking |
| Tags: |
Madrid |
Advertising Agency: SHACKLETON, SPAIN, Madrid
Executive Creative Director: Juan Nonzioli (General Creative Director)
Creative Director: Nacho Guilló / Víctor Aguilar
Scriptwriter: Nacho Guilló / Juan Nonzioli
Agency Producer: Pablo García Acón
Account Supervisor: Zaida Vázquez / María Leal (Account Executive)
Advertiser's Supervisor: Virginia Águila
Script in English
ANN: Do you like racing? To get to the office? No thanks. Because you cannot catch a cab?
No thanks. Racing yes, but only Formula 1. And if it is possible at Sepang, the Sepang circuit.
Pan. Pan. With champagne.
The way you are, the way we invest your money.
Caja Madrid security deposit 'The way I am'. Want to? You can.
Script in Orginal Language
ANN: Te gustan las carreras. ¿para llegar al despacho? No, gracias. ¿Porque se escapa un taxi? Tampoco, gracias. Carreras sí, pero de Fórmula 1. Y a ser posible en Sepang, el circuito de Sepang. Pan. Pan. Con champán.
Así eres, así rentabilizaremos tu dinero.
Fondo Soy Así Caja Madrid. ¿Quieres? Puedes.
Brief Explanation
An ironic way of describing the target’s personality for a Caja Madrid’s deposit which adapts to your personality and lifestyle.