Advertising Agency: SHNEL & MELNYCHUCK, NORWAY, Oslo
Scriptwriter: Stig Bjølbakk/Erik Heisholt/Henrik Sander
Account Supervisor: Lasse Polmar
Advertiser's Supervisor: Njål Berge
Script in English
SFX: Sound of prayer from a minaret in an Arabian country. After calling out his prayers for a while the voice starts singing ”How am I supposed to live without you”.
VO: Michael Bolton, no longer on Radio Channel 24.
Script in Orginal Language
SFX: Lyden av et bønnerop fra en minaret I et arabisk land. Etter en stund bryter bønneropet over I sangen ”How am I supposed to live without you”.
VO: Michael Bolton, ikke lenger på Kanal 24
Brief Explanation
These spots were made when Radio Channel 24 wanted to tell the audience that its music profile had changed from dull to cool.
The Radio ad titled MICHAEL BOLTON was done by Shnel & Melnychuck advertising agency for product: Radio Station (brand: Kanal 24) in Norway. It was released in the Aug 2004.