SCRATCH CARDS: SCRATCH TIME

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Released:	February 2008
Advertiser:	WASHINGTON'S LOTTERY
Brand name:	SCRATCH CARDS
Agency:	PUBLICIS IN THE WEST
Country:	USA
Category:	Entertainment & leisure
Tags:	Seattle

Credits:

Advertising Agency: PUBLICIS IN THE WEST, USA, Seattle
Executive Creative Director: Rob Rich
Creative Director: Kristi Flango
Scriptwriter: Sarah Bergey
Agency Producer: Cara Scarano


Script in English
SFX: Music

MVO: There’s a special time shared between a man and a woman, or a woman and a woman, or a man and a man,…or even just a man or a woman by his or herself…anyway you know what I’m talkin’ about.

FVO: (Singing) It’s Scratch time, baby.

MVO: Yeah, you’re feeling lucky, your fingers are buzzing...you’re actually drooling a little bit out of the corner of your mouth, but it’s okay. Because you’re scratchin’.

FVO: (Singing) I know how you do it, oh yeah!

MVO: Yeah, now your lady’s Scratchin’ too...yeah, she’s scratching slow ‘cause she knows it drives you crazy. You’re all like: just scratch off all the boxes, woman!

FVO: (Singing) It’s Scratch time, baby, baby, baby.

MVO: You awake to your lady screaming ‘I won’. You must’ve drifted off to sleep. Man, how long was she scratching for anyway?

FVO: Scritcha-scratcha, scritcha-scratcha, scritcha-scratcha.

ANN: This Valentine’s Day, give the gift of Scratch from Washington’s lottery.

FVO: Miaow!