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Examples: JET MART, SENOKOT LAXATIVE, THE JUPITER DRAWING ROOM SOUTH AFRICA, South Africa

Ads Archive / Radio

SENOKOT LAXATIVE: THE UGLY

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Original version




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Released: March 2008
Advertiser: JET MART JET MART
Brand name: SENOKOT LAXATIVE SENOKOT LAXATIVE
Agency: THE JUPITER DRAWING ROOM SOUTH AFRICA THE JUPITER DRAWING ROOM SOUTH AFRICA
Country: South Africa South Africa
Category: Pharmacy Pharmacy
Tags: Johannesburg Johannesburg

Credits:

Advertising Agency: THE JUPITER DRAWING ROOM SOUTH AFRICA, SOUTH AFRICA, Johannesburg
Executive Creative Director: Graham Warsop
Creative Director: Alan Edgar
Scriptwriter: Darren Kilfoil/Gavin Stradi
Agency Producer: Nicola Berry
Account Supervisor: Chiquita King
Sound Engineer: Paul Geddes


Script in English

MVO: For the past 4 days, my rusty sheriff’s badge hasn’t seen any action. I run this stinking town and nothing comes or goes without my say so.
But then one day, Big Brown came knocking at my back door. The hardest, nastiest dirty snake I ever met. I knew I had a fight on my hands, ‘cause he don’t realise that this filthy hole ain't big enough for the both of us. It’s either me or him, but he ain’t gonna move.
And if I don’t squeeze one off, I think he might just kill me.

ANN: End the standoff. Use Senokot for the quick relief of constipation.