TIDE WASHING DETERGENT: MAYONNAISE

	Download original version (size: 1.1 MB; duration: 00:29)
Released:	April 2008
Advertiser:	Procter&Gamble
Brand name:	TIDE WASHING DETERGENT
Agency:	SAATCHI & SAATCHI
Country:	USA
Category:	Household
Tags:	New York

Credits:

Advertising Agency: SAATCHI & SAATCHI, USA, New York
Executive Creative Director: Gerry Graf
Creative Director: Audrey Huffenreuter/ Icaro Doria
Scriptwriter: Ashley Davis Marshall/ Alan Vladusic
Agency Producer: Eric Korte
Account Supervisor: Andrea Diquez/ Sarah Beaumont/ Rebecca Milby/ Gus Marmarinos
Sound Engineer: Tim Leitner/ Joe Barone


Script in English
MVO: Yesterday was the opening mayonnaise of my art gallery. The night was a huge mayonnaise, in my opinion. I think all the time and the mayonnaise that went into choosing the artists showed. I know it showed. There was a great turnout. The gallery was standing mayonnaise only. I heard there was a critic from the Daily Mayonnaise walking around. So I’m just really hoping that she gave us a good mayonnaise, you know. My whole life’s mayonnaise went into that mayonnaise. Okay?

ANN: Remember the day. Not the Stain. Tide Laundry Detergent.