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Examples: NAMPAK, TWINSAVER TOILET TISSUE, South Africa

Ads Archive / Radio

TWINSAVER TOILET TISSUE: THE UNMENTIONABLES

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Original version




Download original version (size: 2.2 MB; duration: 01:37)
Released: February 2008
Advertiser: NAMPAK NAMPAK
Brand name: TWINSAVER TOILET TISSUE TWINSAVER TOILET TISSUE
Country: South Africa South Africa
Category: Cosmetics & beauty products Cosmetics & beauty products

Credits:

Advertising Agency: TBWA\HUNT\LASCARIS JOHANNESBURG, SOUTH AFRICA, Johannesburg
Executive Creative Director: Damon Stapleton
Creative Director: Hennie Stander/Adam Weber
Scriptwriter: Wihan Meerholz/Dan Parmenter
Agency Producer: Alison Ross
Sound Engineer: Lourens Persson


Script in English

SFX: Guitar music

MVO: (Singing) So I was minding my own business when I felt it stir inside
I had to shake it off, I couldn’t take it in my stride
So I went off to the bathroom with the newspaper in hand
Now I’ll tell you what went down and I’m sure you’ll understand

I’m drilling for mud bunnies
Cutting a coil, baking brownies
Laying bricks, sending friends to the sea
Squeezing cheese and pushing putty
Touching cloth, dropping a log
Sacrifice to the Porcelain God
Dropping the kids off by the pool
It’s ok with Twinsaver, me and you...doo doo...

I’ve released the chocolate hostage and it’s circling the bowl
A single flush sent it down like a homesick mole
My mission is accomplished, I’ve done some crowd control
But tomorrow after lunch I’ll be reaching for another roll

There for the unmentionables
There for the unmentionables
There for my number two
It’s ok with Twinsaver, me and you...doo doo
Brief Explanation

Twinsaver Toilet Tissue needed a memorable way to mention 'the unmentionables.' So, instead of a 30" spot, we wrote a full song about it.

The track went out on radio as well as virally, along with a behind-the-scenes video. The video was also uploaded to YouTube and MyVideo.co.za and has over 1,400 hits thus far.