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Examples: FRUCOR BEVERAGES, V BLACK SOFT DRINK, CLEMENGER BBDO SYDNEY, AUSTRALIA

Ads Archive / Radio

V BLACK SOFT DRINK: DONATION

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Released: July 2005
Advertiser: FRUCOR BEVERAGES FRUCOR BEVERAGES
Brand name: V BLACK SOFT DRINK V BLACK SOFT DRINK
Agency: CLEMENGER BBDO SYDNEY CLEMENGER BBDO SYDNEY
Country: AUSTRALIA AUSTRALIA
Category: Non-alcoholic drinks Non-alcoholic drinks

Credits:

Advertising Agency: CLEMENGER BBDO SYDNEY, AUSTRALIA
Creative Director: Danny Searle
Scriptwriter: Robbie Brammall/Ant Hatton
Agency Producer: Laura O'connor
Account Supervisor: Caroline Mclaughlin
Advertiser's Supervisor: Susan Wilkinson
Director: Robbie Brammall
Sound Engineer: Anthony Smith


Script in English

SFX: Melodramatic music

VO: Every evening, night monkeys across Australia are kept locked in their cages, because
people like you stopped caring. “What can I do?” you say. “I’m tired, I’ll stay in and watch a
gardening show.” Well, for a couple of coins you can buy a V Black, drink it, and set a night
monkey free. Free to run wild and rub against other night monkeys on a dimly lit dance floor. So donate now and put an end to dull evenings.

ANN: Drink V Black and ‘release the night monkey!!!!’

SFX: Rock music, excited monkey noises