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Advertising Agency: DDB DM9 JAYMESYFU, THE PHILIPPINESExecutive Creative Director: Eugene Demata/Merlee C. JaymeCreative Director: Eugene Demata/Merlee C. JaymeScriptwriter: Herbert Hernandez/Merlee C. JaymeAgency Producer: Steve VesagasAccount Supervisor: Junette J. LaxamanaAdvertiser's Supervisor: Gerry SiquijorSound Engineer: Philip Jarilla/Glenn Mariano
Script in EnglishANN: When he's irritated, this is how you sound to him every night...SFX: Guitar musicMVO: (Singing) Rock-a-bye baby!On the tree topWhen the wind blows the cradle will rock!When the wind blows the cradle will rock!ANN: For Diaper rash, Vandol cream from Schering Plough.Brief ExplanationAn analogy to how your baby hears your supposedly soothing lullaby when he's feeling irritable, due to diaper rash.
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