VICTIMS OF CHILD ABUSE SUPPORT: SCARED

	Download original version (size: 706.4 KB; duration: 00:30)
Released:	April 2006
Advertiser:	NSPCC
Brand name:	VICTIMS OF CHILD ABUSE SUPPORT
Agency:	SAATCHI & SAATCHI
Country:	United Kingdom
Category:	Public health & safety
Tags:	London

Credits:

Advertising Agency: SAATCHI & SAATCHI, UNITED KINGDOM, London
Creative Director: Kate Stanners
Scriptwriter: Dave Henderson/Richard Denney
Agency Producer: Mike Blunt
Account Supervisor: Laetitia Rennie/Sheridan Snellgrove
Sound Engineer: Michael Powell


Script in English
MVO: (The voice is electronically disguised) When mum was out he' d give me beer and show
me videos. Then do stuff to me. He said there'd be big trouble if I told anybody. I was dead scred to tell anyone...

SFX: At this point the electronic disguise is slowly removed from the voice, revealing it to be a 13
year old boy.

MVO: but one day I plucked up the courage. It was tough but it’s worse if you don’t tell someone.
If it’s happened to you, when you’re ready, visit the NSPCC website or call Childline on 0800 11 11 Remember, if you’ve been sexually abused,

MVO: (electronically disguised) you don’t have to hide it anymore.