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360 - Make your statement ads and commercials

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by search words separetely: 360 — 1288 results , Make — 19383 results , statement — 570 results
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  • Solo: "MESSAGE IN A BOTTLE" Promo / PR Ad  by TRY & APT Solo: MESSAGE IN A BOTTLE
    Promo
    The Coca-Cola Company,
    Solo, TRY & APT
    Norway
    ... making a bold statement about its great taste on a global arena, Solo made young Norwegians proud and got them engaged in the project by proving that coming from a small country doesn't not prevent you from thinking big. Outcome So far, Facebook fans are up 367%, Twitter 2286% and 150.000 people have visited solo.no, with 718.832 page views. There have been visits from more than 148 countries and over 2.000 cities around the world.Solo has increased sales since launching Soon to be world famous and is now the market leader in category Orange soft drink ahead of Fanta. Share of marked is up 1,1% of of the soft drink marked since the launch of the campaign. Target group ( 15-19) preference is now 63% - up from 59%. (TNS Gallup) Implementation We built an 8 meter long Solo message in a bottle, filled it with a letter and a case of Solo, dropped it into the sea outside the island of Tenerife, and left it to the ocean currents to decide who gets to taste. The bottle creates a unique part of the campaigns web content. It is equipped with GPS for tracking and weather data, a custom made 360 degrees camera and hardware/ software ...
  • Solo: "MESSAGE IN A BOTTLE" Promo / PR Ad  by TRY & APT Solo: MESSAGE IN A BOTTLE
    Promo
    The Coca-Cola Company,
    Solo, TRY & APT
    Norway
    ... 360 degrees camera and hardware/ software so people can and follow the journey, see the photos and guess where in the world it will end up, possibly winning a lifetime supply of Solo. Facebook is the projects HQ, while Twitter is more of a captains’ log. Relevancy One rarely gets the opportunity to let the product be the hero as in this case. Like many in its young target group, Solo also dreams of fortune and fame. In this case Solo has reproduced itself as a well known phenomena on a large scale, in size and distance as well as ambition. By making a bold statement about its great taste on ...
  • Award winner ad! SEEK Volunteer: "VOLUNTEER TO PROMOTE VOLUNTEERING" Online Advert  by Leo Burnett Sydney SEEK Volunteer: VOLUNTEER TO PROMOTE VOLUNTEERING
    Online
    SEEK Volunteer, Leo Burnett Sydney
    Australia
    ... statement was purposely constructed so it could be adapted to any space, anywhere. Through an online media kit, industry and individuals would take our message and volunteer to spread it through the communication channels they had access to – large-scale supersites, prime time TV spots and even profile pictures. Creating the ultimate demonstration of volunteering and its impact. The online media kit remains active today because we’ll always need volunteers. Client Brief Or Objective Every year over two thirds of Australian charities struggle to find enough volunteers. SEEK Volunteer is a website dedicated to helping Australian charities to find volunteers. Since its inception it has failed to make any real impact.We wanted ...
  • Award winner ad! Solo: "MESSAGE IN A BOTTLE XXL" Case study  by Try/Apt, Oslo Solo: MESSAGE IN A BOTTLE XXL
    Case study
    The Coca-Cola Company,
    Solo, Try/Apt, Oslo
    Norway
    ... 360 degrees camera and hardware/ software so people can and follow the journey, see the photos andguess where in the world it will end up, possibly winning a lifetime supply of Solo. Facebook is the projects HQ, while Twitter is more of a captains log. We made a mediepartnership with Schibsted that gave us the possibility to be have a big impact campaign (digital/print) due to small budgets. We used visuals,made a webtv series were you could follow the bottle from idea to it went on land in Venezuela. We always made sure to be high indexed in the target group. Insights, Strategy And The Idea: Solo is considered to be something of a national soda, struggling to fight off global competition on its own turf. It was considered great tasting, but outdated and irrelevant for young people. On the positive side, kids could appreciate Solo as a truly Norwegian brand - something you would serve a visiting foreigner with a certain pride. At the same time, it was not only the soft drink your mother had as a kid, but also the soft drink your grandmother preferred. Solo wanted to keep its legacy as THE Norwegian soda, but reinterpret in refreshing and contemporary way. Like many in its young target group, Solo also dreams of fortune and fame. In this case Solo has reproduced itself as a well-known phenomena on a large scale, in size as well as distance. By making a bold statement about its great taste on ...
  • Once-fundacion Once: "LUIS CASTRO'S VIDEO CURRICULUM" Promo / PR Ad  by Burson-marsteller, Tiempo BBDO Barcelona Once-fundacion Once: LUIS CASTRO'S VIDEO CURRICULUM
    Promo, Case study
    Once-fundacion Once, Burson-marsteller
    Spain
    ... statements and press conferences, led to the video being viewed 240,000 times within a week and appearing in more than 360 Spanish media outlets, including prime time programmes on all the television channels, thereby making it a topical issue, obtaining a ROPI of nearly €600,000 and increasing the number of people hired that month via the ONCE/FSC Inserta job vacancies scheme by 256%. The Situation At the beginning of 2012, Spain was experiencing one of the worst job situations in its entire history with an unemployment rate of more than 20%. Of all groups, working-age people with disabilities were the hardest hit. The Goal The aim was to focus attention again on the issue of persons with disabilities being taken on by companies, which involved confronting a hostile employment environment in which this group had hardly any chance of finding a job. The Strategy The idea was to create the first video CV by a person with Down’s syndrome looking for work. In the video, the person in question, Luis Castro, spoke plainly to the employers, listing the economic and tax benefits the company would obtain if they hired him. Listening to him was uncomfortable, but encouraging at the same time Execution A double public relations plan was produced with a view to reacting one way or the other depending on the spontaneous success the video might have. Press releases and press conferences were prepared to boost the video if it failed to produce the expected results, while an alternative plan was drawn up in case the results did live up to expectations. 2 days after the start of the campaign, the latter option was put into practice in the light of the video’s huge success. The media were convened and press releases were issued revealing the campaign’s intentions and providing the final boost for it to eventually become a current news item. Documented Results - Documented Results: - 240,000 visits in a week. - In the top-ten most viewed videos in Spain that week. - Reported in 360 media outlets. - #soycapaz was retweeted ...
  • Latinstock: "THE POSTCARD THAT SEES MORE" Print Ad  by Momentum Ogilvy & Mather Lima Latinstock: THE POSTCARD THAT SEES MORE
    Print ads
    Latinstock, Momentum Ogilvy & Mather Lima
    Peru
    ... makes a clear statement about what you can see in our image bank, and explains it in an interactive way that the photograph you are looking for or you imagine for your idea you can multiply into more options with us. And this postcard comes with a promotional 20% discount. Explain why the method of promotion was most relevant to the product or service. We create a postcard that interacts with our target, this postcard represents the exact box on our site to choose and purchase our photos, and we took it into reality with a real vision, and with a real experience we teach the target that our brand has more visions than you think. Than you see. All in this brand experience with a promotional gift, all in a simple postcard. Describe the success of the promotion with both client and consumer including some quantifiable results. Our Main Results: 5,360 subscriptions during the 2 following ...
  • 360° DEGREE BAGS: "Make your statement" Print Ad  by McCann Erickson Frankfurt 360° DEGREE BAGS: Make your statement
    Print ads
    360° DEGREE BAGS, 360° DEGREE BAGS
    McCann Erickson Frankfurt
    Germany
    360°: Make your statement 360° DEGREE BAGS 360° DEGREE BAGS McCann Erickson Frankfurt Advertising Agency: McCann Erickson Germany Creative Directors: Daniel Henning, Thorsten Adenauer Art Director: Thorsten Adenauer Copywriter: Daniel Henning Illustrator: James Cruickshank Photographer: Sonja Müller Prints Печатная реклама Creative review Креативный обзор 360 - Make your statement ...
  • 360° DEGREE BAGS: "Statement" Print Ad  by McCann Erickson Frankfurt 360° DEGREE BAGS: Statement
    Print ads
    360° DEGREE BAGS, 360° DEGREE BAGS
    McCann Erickson Frankfurt
    Germany
    360°: Statement 360° DEGREE BAGS 360° DEGREE BAGS McCann Erickson Frankfurt Advertising Agency: McCann Erickson Germany Creative Directors: Daniel Henning, Thorsten Adenauer Art Director: Thorsten Adenauer Copywriter: Daniel Henning Illustrator: James Cruickshank Photographer: Sonja Müller Prints Печатная реклама Best of the month Ежемесячный обзор Creative review Креативный обзор 360 - Make your statement ...
  • 360° DEGREE BAGS: "Statement" Print Ad  by McCann Erickson Frankfurt 360° DEGREE BAGS: Statement
    Print ads
    360° DEGREE BAGS, 360° DEGREE BAGS
    McCann Erickson Frankfurt
    Germany
    360°: Statement 360° DEGREE BAGS 360° DEGREE BAGS McCann Erickson Frankfurt Advertising Agency: McCann Erickson Germany Creative Directors: Daniel Henning, Thorsten Adenauer Art Director: Thorsten Adenauer Copywriter: Daniel Henning Illustrator: James Cruickshank Photographer: Sonja Müller Prints Печатная реклама Best of the month Ежемесячный обзор Creative review Креативный обзор 360 - Make your statement ...
  • 360° DEGREE BAGS: "Statement" Print Ad  by McCann Erickson Frankfurt 360° DEGREE BAGS: Statement
    Print ads
    360° DEGREE BAGS, 360° DEGREE BAGS
    McCann Erickson Frankfurt
    Germany
    360°: Statement 360° DEGREE BAGS 360° DEGREE BAGS McCann Erickson Frankfurt Advertising Agency: McCann Erickson Germany Creative Directors: Daniel Henning, Thorsten Adenauer Art Director: Thorsten Adenauer Copywriter: Daniel Henning Illustrator: James Cruickshank Photographer: Sonja Müller Prints Печатная реклама Best of the month Ежемесячный обзор Creative review Креативный обзор 360 - Make your statement ...
  • 360° DEGREE BAGS: "Statement" Print Ad  by McCann Erickson Frankfurt 360° DEGREE BAGS: Statement
    Print ads
    360° DEGREE BAGS, 360° DEGREE BAGS
    McCann Erickson Frankfurt
    Germany
    360°: Statement 360° DEGREE BAGS 360° DEGREE BAGS McCann Erickson Frankfurt Advertising Agency: McCann Erickson Germany Creative Directors: Daniel Henning, Thorsten Adenauer Art Director: Thorsten Adenauer Copywriter: Daniel Henning Illustrator: James Cruickshank Photographer: Sonja Müller Prints Печатная реклама Best of the month Ежемесячный обзор Creative review Креативный обзор 360 - Make your statement ...
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