KidSport: Dunk slam

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Released:	July 2009
Agency:	DDB CANADA
Country:	Canada
Category:	Public awareness messages
Tags:	Sport

Credits:

People know childhood sports are fun, but they don’t realize the skill set it provides and the impact it has on a child’s development. In order to show them how important these skills are we showed them what life might be like for adults who didn’t play sports when they were growing up.


Advertised brand: KidSport
Advertising Agency (Name, City, Country):DDB Canada, Vancouver, Canada
Agency website: http://www.ddbcanada.com
Creative Director: Cosmo Campbell and Dean Lee
Art Director: Chris Moore
Copywriter: Neil Shapiro
Agency producer: Sue Bell
Account management: Terra Cochrane, Brett MacFarlane

Film company: Industry Films
Director: Adam Goldstein
Cameraman: John Houtman
Line Producer: Marcie Harriott
Post-production company: JMB Post
Editor: Daniel Pruger
Colourist: Randy Egan
Casting: Kathleen Widdows Casting
Audio Company: KOKO Productions
Audio House Producer: Murray Price
Audio House Engineer: Murray Price