OLG Lottery: Tilapia

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Released:	October 2008
Agency:	BENSIMON BYRNE
Country:	Canada
Category:	Entertainment & leisure

Credits:

Hockey season has just begun and that means avid fans will be scrutinizing their favourite teams' every move. This new spot by Bensimon Byrne continues to mine Proline's now-familiar campaign territory of just how intense fans can be when they have money on the game.

Product: Lottery
Agency: Bensimon Byrne, Toronto
Editor: David Baxter
Creative Director: David Rosenberg
Art Director: Glen D'Souza
Copywriter: Michael Takasaki
Agency Producer: Margaret John
Director: Mark Zibert
Production Company: Sons & Daughters, Toronto
Country: Canada
Other Credits: Account Supervisor: Shelley Hopkins
Account Coordinator: Andrew Livey