| Examples: ADIDAS, ADIDAS BASKETBALL SHOES, USA, 180 LA |
ADIDAS BASKETBALL SHOES: BOSTON
ADIDAS BASKETBALL SHOES: ORLANDO
ADIDAS BASKETBALL SHOES: WASHINGTON DC
ADIDAS BASKETBALL SHOES: Houston
ADIDAS: Veronica Campbell-Brown (fastest women on the planet)
ADIDAS: Haile Gebreslassie (Long distance runner)
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| Released: | October 2008 |
| Advertiser: | ADIDAS |
| Brand name: | ADIDAS BASKETBALL SHOES |
| Agency: | 180 LA |
| Country: | USA |
| Category: |
Clothing & footwear |
| Awards: |
Cannes Lions 2009 Film Silver |
| Tags: |
Web Film Cannes Lions 2009 |
180, Los Angeles and Henry Alex Rubin documented the journey of a handful of young basketball players schooled by top NBA players in this follow up to last year's Basketball Is A Brotherhood web series for adidas.
Agency: 180, Los Angeles
Executive Creative Dir: William Gelner
Art Director: Andy Nordfors
Copywriter: Amir Farhang
Executive Producer: Peter Cline
Agency Producer: Colleen Wellman
Production Co.: Smuggler, Los Angeles
Director: Henry Alex Rubin
DP: Brian Newman
Executive Producer: Brian Carmody/Patrick Milling Smith
Editorial Co.: Rock Paper Scissors
Editor: David Brodie (All films)
Colorist: Stefan Sonnenfeld
Transfer Facility: CO3
Online Facility: Rock Paper Scisosors/ A52
Henry / Flame Artist: Mike Bliss and Brandon Jolley
Music Company: Beacon Street
Composer: Andrew Feltenstein