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American Legacy Foundation: Stork

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Released:	May 2008
Advertiser:	AMERICAN LEGACY FOUNDATION
Agency:	CRISPIN PORTER + BOGUSKY
Country:	USA
Category:	Public health & safety
Tags:	Creativity tv-spot Tom Kuntz Social Advertising Best of the month Creative review Quit Smoking Best anti-smoking ads

Credits:

The 'Sunny Side of Truth' campaign takes aim at how smoking impacts the birth weight of newborns.

Agencies: Arnold and Crispin Porter + Bogusky

Chief Creative Officers: Pete Favat and Alex Bogusky
Creative Directors: John Kearse, Tiffany Kosel, Tom Adams
Art Director: Kristen Landgrebe
Copywriter: Pete Harvey and Marc Einhorn
Producer: Carron Pedonti
Assistant Producer: Angela Narloch

Production Company: MJZ
Production Company Producer: Kate Sutherland
Director: Tom Kuntz
DP: Bryan Newman
Production designer: Andrew Reznik
Choreographer: John Carrafa
Editorial Company: Cosmo Street
Editorial Producer: Amy Febinger
Editor: Tom Scherma
Music Producers /Arrangers: Peter Lurye, Bob Golden
Recording Studio: Soundtrack NY and Boston Recording
Engineer: Scott Cannizzaro
Animation Company: Curious Pictures
Animation Directors: Saul Blinkoff and Elliot Bour
Animation Producer: Kallan Kagan
Flame Company: Brickyard VFX
Flame/Colorist: Dave Waller
VFX Producer: Brian Drewes