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BURGER KING: Burger King 'polygameat'
Stills from video click to enlarge
| View online or Subscribe now | |
| Released: | September 2008 |
| Advertiser: | BURGER KING  |
| Agency: | CRISPIN PORTER + BOGUSKY |
| Country: | USA |
| Category: |
Fast food outlets & restaurants
|
Credits:
Burger King is to launch a TV ad campaign playing on the idea of polygamy, featuring a man harassed by women for mixing the types of meat he has in a burger.
The TV ad campaign, which plays on the concept of "polygameat", is part of a wider promotion for the Meat Beast Whopper.
Burger King's new TV ad opens with a man leaving his house shielding a burger as he is confronted by a horde of mostly female protesters.