Cadbury Dairy Milk: "Share The Joy - Rhythm" TV Commercial by DDB New Zealand

The next TV ad in the Share The Joy campaign shows the progression of the piece of music that will be made entirely from the sounds of New Zealand's joy.


We've used some of the sounds collected at Share the Joy events and combined them with others uploaded onto the website, then used them to create drumbeats that make up a rhythm for the song.

Category: Confectionery & snacks
Client: Kraft Foods NZ
Agency: DDB Group New Zealand
Country: New Zealand
Director: chris graham
Creative Director: Dave Brady
Copywriter: Andy Robilliard
Copywriter: Christie Cooper
Art Director: James Conner
Copywriter: Joe Hawkins
Producer: Chloe Sutherland
Producer: Neil Stichbury
Account Director: Vanya Piacun
Editor: Alex O’Shaughnessy