Canadian Tire (Nascar): Earthquake

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Released:	March 2009
Advertiser:	CANADIAN TIRE
Agency:	TAXI
Country:	Canada
Category:	Other vehicles, auto products & services

Credits:

We see a typical suburban home being shaken apart by an earthquake. A frantic mother rushes through the house gathering her terrified children. They manage to escape the house – only to discover that the vibrations are being caused by her husband’s car, which has been souped-up with Nascar products. Spot from TAXI Canada Toronto


Client: Canadian Tire
Agency: TAXI Canada Inc, Toronto
Production Company: OPC, Toronto
Director(s): Brian Lee Hughes
Creatives: Company X (Music + Sound Production)
Tico Poulakakis (DoP)
School Editing (Post production)
Steve Mykolyn (Executive Creative Director)
Ron Smrczek (Creative Director)
Gary Westgate (Creative Director)
Sam Cerullo (Art Director)
Gary du Toit (Copywriter)
Brian Wells (Editor)
Alina Prussky (Agency Producer)
Jeff Low (Executive Producer)
Country: Canada
Other Credits: ACCOUNT DIRECTOR : Kira Thomson
ACCOUNT MANAGER : Daniella Casasanta/Chris Lee