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AMNESTY INTERNATIONAL: Bullet

$TV-Spots Cannes Lions 2007 TBWA\$

Stills from video click to enlarge

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Released:	June 2007
Advertiser:	AMNESTY INTERNATIONAL
Brand name:	Cannes Lions 2007
Agency:	TBWA\ $TBWA\$
Country:	France
Category:	Public awareness messages
Awards:	Cannes Lions 2007 Film Silver Eurobest 2007 Eurobest 2007 Bronze IAA Responsibility Award 2008 Platinium Film IAA Responsibility Awards Andy Awards 2008 Television Bronze Andy Awards 2008 ADC Awards 2008 TV Silver ADC Awards 2008 Craft Distinctive Merit
Tags:	Erik Vervroegen Erik Vervroegen - best works Award show winner Creative review Favourite Макс Бурцев Amnesty International noted ads Social Advertising

Credits:

Category: Public Awareness Messages
Title: BULLET
Advertiser/Client: AMNESTY INTERNATIONAL
Product/Service: HUMAN RIGHTS AWARENESS
Advertising Agency: TBWA\PARIS
Country: FRANCE
Advertising Agency: TBWA\PARIS
Country: FRANCE
Executive Creative Director: Erik Vervroegen
Creative Director: Erik Vervroegen
Copywriter: Nicolas Moreau
Art Director: Nicolas Moreau
Account Supervisor: Guillaume Allilaire
Production Company, City: FESTEN FILMS, Paris
Country: FRANCE
Director: Les Blin
Producer: Christian Delhaye

Synopsis:

A soldier is about to execute someone. As he shoots, flying petitions get in the way of the bullet, slowing it down until it falls to the ground in front of the doomed.